Case studyCoffee & tableware

Comandante X25 Trailmaster.The series as a guide to the grinder.

Present a premium hand grinder so that its materials, burrs, grind adjustment and suitability for travel are clear.

Hokunex’s role
Concept, copy, images and infographics
Client
A marketplace store; name not disclosed
Category
Coffee & tableware
Format
Product card · 6 frames

The approach

A dark outdoor look that matches the Dune finish, with numbering 1–9 running through the series: the notes continue from slide to slide, so the set reads as one guide.

The deliverable is six cards: a cover with three key points and five slides of numbered notes.

Key frames

Cover: model and colour up front, then three points with icons — build quality, full-range grinding, toughness for travel.
01 · CoverCover: model and colour up front, then three points with icons — build quality, full-range grinding, toughness for travel.
Points 1–2: the body and the burrs, one large shot per part with a short note beside it.
02 · Key framePoints 1–2: the body and the burrs, one large shot per part with a short note beside it.
Points 3–4: how the grind adjustment works — “clockwise for finer, anticlockwise for coarser”.
03 · Key framePoints 3–4: how the grind adjustment works — “clockwise for finer, anticlockwise for coarser”.
The final slide: point 9 closes the series — German manufacturing and materials in one calm text block.
04 · Key frameThe final slide: point 9 closes the series — German manufacturing and materials in one calm text block.

Properties, figures, reviews and promises shown on the slides belong to the product and come from its product information — they are not Hokunex’s claims or reviews of the studio. The slides are in Russian: they were made for Russian-language product listings.

Other frames in the series · 2

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