Case studyCoffee & tableware

AeroPress Go Plus.A complete product story.

Show a portable coffee system as a whole: what comes in the set, how it works, how to brew with it and how to look after it.

Hokunex’s role
Concept, copy, images and infographics; a horizontal rich-content block
Client
A marketplace store; name not disclosed
Category
Coffee & tableware
Format
Product card · 11 frames

Key frames

Cover: the name, three key points and the whole set in one frame.
01 · CoverCover: the name, three key points and the whole set in one frame.
“All in one set”: the brewer and accessories caught mid-assembly, so it is clear at once that everything packs into one compact kit.
02 · Key frame“All in one set”: the brewer and accessories caught mid-assembly, so it is clear at once that everything packs into one compact kit.
“3-in-1”: hands and the brewing moment explain the principle without diagrams — immersion, pressure and micro-filtration.
03 · Key frame“3-in-1”: hands and the brewing moment explain the principle without diagrams — immersion, pressure and micro-filtration.
“Filters always at hand”: a slide for a detail that is easy to miss — the built-in compartment for paper filters.
04 · Key frame“Filters always at hand”: a slide for a detail that is easy to miss — the built-in compartment for paper filters.
“Quick and easy”: cleaning is shown under running water, so the question of care is answered before purchase.
05 · Key frame“Quick and easy”: cleaning is shown under running water, so the question of care is answered before purchase.
The horizontal rich-content block sums it up in one line: a travel system, the cup volume, the brewing method and what is included.
06 · Horizontal blockThe horizontal rich-content block sums it up in one line: a travel system, the cup volume, the brewing method and what is included.

Properties, figures, reviews and promises shown on the slides belong to the product and come from its product information — they are not Hokunex’s claims or reviews of the studio. The slides are in Russian: they were made for Russian-language product listings.

Other frames in the series · 5

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